Warner Bros. Discovery (Nasdaq: WBD) today announced the plans, pricing and content for the new streaming service Max, ahead of its launch in Australia on Monday 31 March.
Max will be the new streaming home of WBD’s premium slate of content and brands. Bringing together the highest quality entertainment from HBO, Warner Bros., Harry Potter, the DC Universe, Discovery, Cartoon Network, HGTV and more, Australians will have access to groundbreaking series, blockbuster movies, loved franchises and real-life hits all in one place for the first time.
New content will arrive on Max in Australia every week, with major titles released at the same time as the U.S. The launch is marked by the hotly anticipated return of HBO Original series The Last of Us, which will premiere on April 14. Film fans will also be able to enjoy Warner Bros. blockbusters on Max with an accelerated window following their theatrical release, as well as timeless classics through the TCM hub.
At launch, subscribers can choose from one of three plans to suit their needs – Basic with Ads, Standard and Premium. A special introductory launch price will also be available on all plans for subscribers who sign up by 30 April 2025, valid for the first 12 months.
Michael Brooks, General Manager of Australia and New Zealand at Warner Bros. Discovery, said: “Max’s breadth and depth of premium entertainment is unparalleled, and for the first time Australians can enjoy all of this world-class content in one place. Combined with a variety of plans and pricing, including a strong introductory price until April 30, Max will offer a distinct streaming proposition in the market.”
Content offering
- Exclusive, ground-breaking HBO Originals, including current and returning seasons of The Last of Us, Euphoria, House of the Dragon and The White Lotus, as well as new upcoming series A Knight of the Seven Kingdoms, IT: Welcome to Derry and Duster. Subscribers will also have access to award-winning series, True Detective, Game of Thrones and Succession.
- Key Max Originals including And Just Like That…, Peacemaker, Paul American and The Pitt.
- Warner Bros. Hollywood blockbusters like Barbie, Beetlejuice Beetlejuice, Wonka, Trap and Twisters, alongside full collections from Harry Potter, Dune, Lord of the Rings and the DC Universe.
- Worldwide hits including Friends, The Big Bang Theory, Gossip Girl, Sex and the City, Rick and Morty, The Sopranos and Gilmore Girls.
- TCM classics such as Casablanca, The Wizard of Oz, A Clockwork Orange, Full Metal Jacket and Rebel Without a Cause.
- Extensive Cartoon Network and CARTOONITO offering for kids and families, from Adventure Time, Looney Tunes and Scooby Doo, to Ben 10, We Bare Bears and Teen Titans Go!
- Real-life stories from Discovery, TLC, Food Network and ID, including hit reality content 90 Day Fiancé, The Baldwins, Naked and Afraid, Dr Pimple Popper and People Magazine Investigates, as well as factual series such as Outback Opal Hunters, Aussie Gold Hunters, Gold Rush and Deadliest Catch.
Plans and pricing
Max will be available via three plans: Basic with Ads, Standard and Premium. There will be a special introductory promotional price on all plans for subscribers who sign up by 30 April 2025, valid for the first 12 months of subscription.
Basic with Ads Plan:
- Launch price offer of $7.99 per month for the first 12 months, or $79.99 for the first year.
- Regular price after the promotion will be $11.99 per month or $119.99 per year.
- Users can stream content on 2 devices simultaneously.
- Content will be available in Full HD resolution.
Standard Plan:
- Launch price offer of $11.99 per month for the first 12 months, or $119.99 for the first year.
- Regular price after the promotion will be $15.99 per month or $159.99 per year.
- Users can stream content on 2 devices simultaneously.
- Content will be available in Full HD resolution.
- This plan will allow up to 30 downloads of available content to watch offline.
Premium Plan:
- Launch price offer of $17.99 per month for the first 12 months, or $179.99 for the first year.
- Regular price after the promotion will be $21.99 per month or $219.99 per year.
- Provides the best consumer experience.
- Users can stream content on up to 4 devices simultaneously.
- Full HD or 4K resolution and with Dolby Atmos sound (as available).
- This plan will allow up to 100 downloads of available content to watch offline. (Limits apply.)
From March 31, Australians can enjoy an elevated streaming experience on multiple devices with an easy to navigate interface including personalised recommendations, seamless search, genre rails and brand hubs. Providing a more intuitive way of exploring Max, subscribers can create up to five unique profiles, each customisable with favourite characters as avatars, receive content picks based on viewing habits and customise profiles for kids, curated with age-appropriate content and parental controls.
Max will be available for subscription at www.max.com and via app stores, and will be viewable on major devices such as mobile, tablet, gaming consoles and connected TVs. Visit www.max.com for further information and to sign up for news about Max.
